White Hat Guys

This guy Joel Comm has made a big name in the IM world with his Google Adsense information products, his internet reality TV series and so on. He has a big list and maybe makes a ton of dough. Some folks have said he is full of it, doesn’t know what he is talking about and more. You get known and you become a target for some.

BUT the point I want to make is that this guy got it at some point. He went from selling e books via a sales page to selling himself and his message via video. That is the message I am preaching for your business. You have to use web video and you have to sell your message on your site using web video. ESSENTIAL in todays market.

So love him or hate him Joel has gotten the message and now probably makes a ton more sales because he use video so effectively. He even has transformed in his videos from a t shirt wearing regular guy to a suit wearing businessman who commands more respect. Brilliant. You have to pay attention to the market and he has done it whether you ever buy his product or not.

If you look at our sales page you will see that we include a video to show you one of our group and to personalize us for the viewer. Visitors want to know you are real. Video does that for you. (don’t hide behind sunglasses or bad lighting though, big no no)

Check out Joel Comm in this video below:

Look for video versions of many of these blog posts in weeks to come.

Tags: list building, marketing funnel, web site building, seo, marketing advisers